Location:
The Cake Display Fridge: How To Choose Aesthetics For Sales
2022-05-06

Whether you're a bakery, cafe, or restaurant, one thing that can boost dessert sales is displaying your products in a cake display fridge.

The visual appeal of food has a very high impact on what people purchase. When people see something that looks delicious they are more likely to buy it, rather than if they only read about it on a menu. Let your cakes be their own advertisement, boost sales, and display them in your business.

Here are the different types of cake display refrigerators, and reasons why you need to purchase one.

Why a Cake Display Fridge

Your cake display fridge is the visual first impression your customers will have of your products. While they're ordering, seeing other cakes and goodies in the display can prompt an impulse purchase and boost sales.

Having a display case is better than having your cakes out in the open, because this way they aren't exposed to any unwanted germs and you can ensure that everything is food safe.

Display refrigerators also save energy because you don't have to open the case to see what needs replenishing. They are very easy to clean, most have removable back doors.

In keeping your products fresh and delicious, the temperature and humidity can be changed for optimal cake storage.

You can also decorate the front of yout display case for the current holiday or just to add a little pizzazz to your shop!

Types of Display Cases

The type of case you choose will depend on your business itself. Sizing is the biggest difference in any cake display fridge.

You wouldn't want to choose any refrigeration unit to display your cakes. You need a unit that is specifically made for storing cakes, a regular fridge might make your cakes dry or be too cold so they begin to melt when they are out of the fridge.

So, How Do You Choose?

The style you want will have a lot to do with the space you’re going to put it in, and also what you are going to put in the case. Most cake displays have a lot of the same features, just different sizes.

The more items you have to display, the bigger fridge you’re going to want. You also don’t want to overcrowd your display. If you have a lot of products and space, you may opt for multiple cases. If you choose this option, you will want to have multiple of the same style and size for uniformity.

Picking between a curved top or a square case will depend on the style of your establishment. The curved front allows customers to see the cakes from the top as well as the side. If you choose a square case, you can display things on top of your counter that don’t need refrigeration.

Countertop displays offer a unique display perfect for a grab-and-go style order. When ordering a coffee or tea, the customer can quickly pick a pastry to go along with it.

Don't Wait!

Display your cakes like the culinary art pieces they are. Enhance your aesthetic and entice your customers to purchase delicious and beautiful cakes. People don’t buy what they can’t see – boost your sales with a new refrigerated display case.

Create a professional and modern look with a refrigerated display case. Your ideal cake display is waiting for you! Visit our website to purchase your perfect cake display fridge.

Products - Boxing Tengjing Technology Development Co., Ltd. (tj-freezer.com)